Mark Amtower
Author | Speaker | Federal Marketing Strategist

Mark Amtower

In a relation-driven market, growing and managing your business network has never been more critical. For 37 years I have advised companies of all sizes on the best practices in marketing to the government.
“The most successful companies in our market use LinkedIn better than their competitors. Having studied LinkedIn closely for over 14 years, I know that most companies are not even close to using the potential of this platform. It’s not about learning how to be “on” LinkedIn. It’s about learning how to more fully leverage LinkedIn to market the Federal government in ways that were never possible before.”  – Mark Amtower

Programs for 

  • Social selling and training for LinkedIn
  • Developing a content marketing program
  • Creating a subject matter expert platform for your SMEs or your company
  • Federal marketing strategy audit (a complete review of your current B2G marketing program)
  • Strategic introductions
  • Project-based consulting services

Programs for 
individuals and small
consulting firms:

  • Social selling and training for LinkedIn
  • Developing a content marketing program
  • Creating a subject matter expert platform
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Now Available!

Government Marketing Best Practices 2.0: What You Need to Know for Accelerated Success

Each chapter is a stand-alone thought leader essay of a specific topic, from webinars to marketing to the IC, from building an annual marketing plan to creating a SME position in the market.

“…I’ve been in the GovCon industry for 20+ years and have never come across a playbook that can not only help me do my job better, but can also help me anticipate challenges I’ve not yet encountered.

– Co-Author Eileen Rivera, Columnist, Bloomberg Government
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Now Available!

How to Win in the Government Market

Hundreds of useful tips from two of the most experienced GovCon experts Mark Amtower and Michael Lisagor

“…Amtower and Lisagor want you to succeed and what they offer here is a treasure chest of information and insights. Each essay is a nugget that you can use to drive your organization forward.”

– Foreward by Nick Wakeman, Editor-in-Chief, Washington Technology
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Amtower Off-Center

Hosted by nationally-known speaker and consultant Mark Amtower, Amtower Off-Center highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Every week experts join Mark for a lively discussion of current issues facing the government contractor community.
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What others are saying about Mark
Read Mark's 235+ Recommendations on LinkedIn
“Mark Amtower has my highest recommendation as a speaker and consultant in social media and Federal marketing. As the chair of the AFCEA Homeland Security Partnership Symposium in March, I asked Mark to speak on Growing Your Business Through Social Media and he was able to share his in-depth expertise on LinkedIn that had many immediate takeaways. His engaging manner, candor and insight were spot-on for our audience including both small businesses and large prime integrators. As usual, Mark did a great job and was a highlight of our Symposium.”

Marie Russell

Global Field and Partner Marketing
“I had the pleasure of seeing Mark serve as a marketing panelist at a recent branding event. He is very knowledgeable and delivers the information you need to know, without any fluff—which I always appreciate.

Today he presented for our Women’s Forum, and as suspected he did not disappoint! Attendees, including myself were highly impressed with his knowledge on personal branding and LinkedIn. Mark Amtower is engaging, witty and knows his ‘stuff’, I highly recommend!”

Casey Stewart

Global Brand Manager at CGI
“Mark is an amazing mentor and colleague. He has helped me numerous times during the establishment and ongoing development of my consulting practice. Whether it is for a quick pep talk, advice on leveraging social media, or just a sounding board – he has come through. I highly recommend him as a coach, mentor and someone that gives you confidence and support. If you are looking for coaching, you will get your money’s worth with Mark for sure! Thank you Mark. You have made a huge impact in the success of Bid2Win Consulting!”

Helene Johnson

GovCon Business Growth Strategist

Contact us today and let’s get growing.

We’re taking new clients and new projects this spring. Want to grow your B2G? Send us an email.
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